A warm key point for a simple outfit with cozy checks. Layered as light as a shirt and sturdy as outerwear (2 colors) *Shipped sequentially from 10/19 to 10/23*
Made from flexible leather, the fit hugs you the more you wear it! A leather blouson with a unique vibe that you must own right now (2 colors) *Brown 10/30 (Fri) Estimate storage*
A stylish zip-up cardigan that adds a touch of denim to a cozy knit, looking great even when worn comfortably (4 colors) *Purple 10/20 (Tue) Estimate storage*
A stylish leather jacket, a trendy item this season. A must-have that adds style no matter where you wear it★ (3 colors) *Estimate storage 10/26 (Mon)*
A stylish work jacket that looks great just by throwing it on, featuring unique contrasting collar details to add a key touch to your everyday look! (2 colors)
Tweed blouson (2 colors) featuring sturdy durability and a graceful silhouette perfected through the primium process, bringing a touch of elegance to your daily life.
Throw it on like a shirt to complete a stylish jacket look. A practical daily item with a solid fit and flexible feel. (3 colors) *Select options 10/23~28 Estimate storage*
Hood Cardigan featuring a blend of cozy wool and a three-dimensional weave, perfect for when you want to add a subtle touch of style to a casual outfit (5 colors / F, L)
With a relaxed, non-clingy fit and a flexible modal touch, it looks neat and stylish even when worn casually. (4 colors) *Selected options will be shipped sequentially from 10/27 (Tue) to 11/4 (Wed)*
Tighten your tummy while accentuating your figure! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long)
A fit that instantly hides your flabby sides the moment you put them on! The slacks of a lifetime crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
With an easy design, perfect for everything from daily wear to special occasions~ A lightweight 1+1 matching set that can be worn anywhere! (Top 3 colors / M, L) (Bottom 4 colors)
It makes you look like you've lost 3kg—how can I wear this inside out?! We'll keep you looking great with a cool fit and a chic, slim silhouette♡ (S~XL / Basic, Long)
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
New Cheese Skirt (2 colors) made of lightweight and cool "Cool Cheese" material that completely covers your flabby cheeks and goes well with any outfit
Tighten your tummy while accentuating your figure! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long)
A fit that instantly hides your flabby sides the moment you put them on! The slacks of a lifetime crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long)
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
Are you sure you're wearing this? Super lightweight and cool material~ Slims away your flabby cheeks! Unbeatably comfortable and stylish Baggy fit (4 colors / S~XXL / Basic, Long)
A one-piece item with a surprising twist: a skirt in the front and shorts in the back♡ A magical item that makes you look 10 years younger the moment you put it on (3 colors / S~XL)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Long straight fit that makes your legs look straight and long. With a dry texture and lightweight thickness, perfect for wearing from now on. (4 colors / S~XXL)
Semi-bootcut jeans that make your legs look long! Featuring cheese fabric with top-notch stretch, no need to worry about wrinkles (3 colors / S-XXL / Basic, Long)
Highly satisfied reviews attest to this pair of pants, featuring an upgraded semi-wide fit for perfect lower body coverage! (3 colors / S~XXL / Basic, Long)
Who wears wrinkled pants these days? Perfect pants that are easy to manage. All-purpose slacks that fit neatly from the thighs to the hem (3 colors / S~XXL / Basic, Long)
The most slimming semi-bootcut you can wear without going out of style! Special treatment prevents fading even after washing and friction★ (S-XXL / Basic, Long)
★110,000 units sold★ Thousands of verified reviews! A magical fit the moment you put it on—a shapewear fit that feels custom-made! It fits me perfectly! (4 colors / S~XXL / Basic, Long)
When you wear it, you will realize that it is primium denim fabric~ It is thin and light, but has a cool and refreshing feel~! (S~XXL / 3 colors/ Basic, Long)
Cumulative sales of over 100,000 pieces! Tight Straight Slim Fit~ Versatile pants that are not affected by trends! (5 colors / S~XXL / Short, Basic, Long)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and bouncy~ Soft Cotton + Modal blend material (6 colors / M, L)
Thin but strong warmth! High-quality thermal insulation fabric used. Moderately deep U-neck, perfect as an inner layer for various tops! (2 colors / M~L)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Slacks that are even more practical with wrinkle-free technology for a quick look on busy mornings and a neat look all day long (4 colors / S~XL / Short, Basic, Long)
Size-specific cutouts that make your legs look longer! Highly versatile cotton pants perfect for matching with various outfits♥ (5 colors / S~XXL / Short, Basic, Long) *Estimated storage for some options 10/23~27*
A stylish zip-up cardigan that adds a touch of denim to a cozy knit, looking great even when worn comfortably (4 colors) *Purple 10/20 (Tue) Estimate storage*
Semi-bootcut jeans with a sleek thigh silhouette and a naturally flared hem~ A fit that makes you look truly slim! (3 colors / S,M,L) *Brown,L 10/28 (Wed) Estimate storage*
A stylish leather jacket, a trendy item this season. A must-have that adds style no matter where you wear it★ (3 colors) *Estimate storage 10/26 (Mon)*
Over 700 comments on the Instagram launch notification alone!! Pintucks below the banding for an extra roomy fit~ String Pants (3 colors) that anyone can comfortably wear every day.
A stylish work jacket that looks great just by throwing it on, featuring unique contrasting collar details to add a key touch to your everyday look! (2 colors)
Delicate wash and hem details, a denim fit that conceals curves and creates a lengthening effect (2 colors / S~XL) *Estimated storage for some options available on 10/20 (Tue)*
Made from flexible leather, the fit hugs you the more you wear it! A leather blouson with a unique vibe that you must own right now (2 colors) *Brown 10/30 (Fri) Estimate storage*
Tighten your tummy while accentuating your figure! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long)
Stylish side profile with side buttons and straps! Plus, a relaxed fit that pairs well with various inner layers~ (5 colors) *Black 10/20 (Tue) Estimate storage*
Hood Cardigan featuring a blend of cozy wool and a three-dimensional weave, perfect for when you want to add a subtle touch of style to a casual outfit (5 colors / F, L)
A soft and cozy Basic T-shirt with a knitted feel. Highly recommended for every color thanks to its soft touch and stretchy texture! (5 colors) *Estimated storage for some options 10/23~10/28*
Achieve a neat look with just one piece, without the hassle of layering. Elevate even a simple outfit with color combination layering! (7 colors) *Estimate storage available for some options on 10/22 (Thu)*
A stylish zip-up cardigan that adds a touch of denim to a cozy knit, looking great even when worn comfortably (4 colors) *Purple 10/20 (Tue) Estimate storage*
A warm key point for a simple outfit with cozy checks. Layered as light as a shirt and sturdy as outerwear (2 colors) *Shipped sequentially from 10/19 to 10/23*
Achieve a neat look like a layered shirt even when worn alone, while ensuring comfort with this soft knit. (3 colors) *Estimate storage for some options available on 10/20 (Tue)*
Semi-bootcut jeans with a sleek thigh silhouette and a naturally flared hem~ A fit that makes you look truly slim! (3 colors / S,M,L) *Brown,L 10/28 (Wed) Estimate storage*
Stylish side profile with side buttons and straps! Plus, a relaxed fit that pairs well with various inner layers~ (5 colors) *Black 10/20 (Tue) Estimate storage*
Delicate wash and hem details, a denim fit that conceals curves and creates a lengthening effect (2 colors / S~XL) *Estimated storage for some options available on 10/20 (Tue)*
Hood Cardigan featuring a blend of cozy wool and a three-dimensional weave, perfect for when you want to add a subtle touch of style to a casual outfit (5 colors / F, L)
A soft and cozy Basic T-shirt with a knitted feel. Highly recommended for every color thanks to its soft touch and stretchy texture! (5 colors) *Estimated storage for some options 10/23~10/28*
Boot cut with a fit that holds the thighs firmly and flares out at the hem, featuring stretchy tension for comfort even after prolonged wear (2 colors / S~XL)
Cotton Pants featuring stylish side slits for a flattering curve and an elastic waistband for all-day comfort with a relaxed fit! (4 colors / S~XXL / Short, Basic, Long) *Estimated storage for some options available on 10/23 (Fri)*
Throw it on like a shirt to complete a stylish jacket look. A practical daily item with a solid fit and flexible feel. (3 colors) *Select options 10/23~28 Estimate storage*
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and bouncy~ Soft Cotton + Modal blend material (6 colors / M, L)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Firm and comfortable without feeling stuffy, it perfectly shapes your figure! Made with cooling material for a refreshing feel even in the middle of summer~ (2 colors / S~L)
Complete a chic look from head to toe with slim pointed heels. Low flats provide a neat daily key point. (4 colors) *Black, 245 10/27 (Tue) Estimate storage*
Genuine Lambskin★ Flexible and lightweight! A versatile bag that can be styled as a shoulder bag or crossbody depending on the strap adjustment~ (4 colors) *Black 10/27 (Tue) Estimate storage*
