Finely woven Summer Tweed! Made with brand-name fabric featuring excellent tension, wear this luxurious and comfortable garment all the way through mid-summer. (3 colors / 1, 2) *Navy, 2 will be shipped sequentially starting June 18 (Thu)*
Highly versatile "Summer Jumper of a Lifetime" (4 colors) for indoor cooling, UV protection, the rainy season, and travel destinations all throughout the summer
When you don't want heavy outerwear, but a shirt or cardigan isn't enough! Let's wear this Yoru jacket, perfect for throwing on lightly this summer season (2 colors)
"What should I wear today?" We'll save you from the abyss of worry. A smooth and delicate silhouette created with whole-garment stitching :) (5 colors) *Select options will be shipped sequentially starting June 19 (Fri)*
Perfect for when wearing just a basic t-shirt feels awkward, or just a tank top feels embarrassing! An item that instantly elevates a plain outfit in just 1 second (2 colors)
"What should I wear today?" We'll save you from the abyss of worry. A smooth and delicate silhouette created with whole-garment stitching :) (5 colors) *Select options will be shipped sequentially starting June 19 (Fri)*
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
New Cheese Skirt (2 colors) made of lightweight and cool "Cool Cheese" material that completely covers your flabby cheeks and goes well with any outfit
A Tweed Jacket that's reminiscent of spring, the most graceful choice right now♡ From daily looks to gatherings and wedding guest looks, just one Tweed~! (2 colors)
Tweed blouson (2 colors) featuring sturdy durability and a graceful silhouette perfected through the primium process, bringing a touch of elegance to your daily life.
Are you sure you're wearing this? Super lightweight and made of cool material~ Slims away your flabby cheeks! Unbeatably comfortable and stylish Baggy fit (4 colors / S~XXL / Basic, Long) *Charcoal, XL, Basic shipping sequentially starting 7/8 (Wed)*
A one-piece item with a surprising twist: a skirt in the front and shorts in the back♡ A magical item that makes you look 10 years younger the moment you put it on (3 colors / S~XL)
Slim semi-wide legs that make your legs look longer! The perfect denim for this summer with a cool fit♥ (2 colors / S~XXL / Basic, Long) *Selected options will be shipped sequentially starting June 29 (Mon)*
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Long straight fit that makes your legs look straight and long. With a dry texture and lightweight thickness, perfect for wearing from now on. (4 colors / S~XXL)
Semi-bootcut jeans that make your legs look long! Featuring cheese fabric with top-notch stretch, no need to worry about wrinkles (3 colors / S-XXL / Basic, Long)
Highly satisfied reviews attest to this pair of pants, featuring an upgraded semi-wide fit for perfect lower body coverage! (3 colors / S~XXL / Basic, Long)
Who wears wrinkled pants these days? Perfect pants that are easy to manage. All-purpose slacks that fit neatly from the thighs to the hem (3 colors / S~XXL / Basic, Long)
Denim that catches two birds with one stone: body shape coverage and a trendy look! We’ll make dressing fun with our curved wide fit that emphasizes your curves♡ (S~XL / Basic)
The most slimming semi-bootcut you can wear without going out of style! Special treatment prevents fading even after washing and friction★ (S-XXL / Basic, Long)
★110,000 units sold★ Thousands of verified reviews! A magical fit the moment you put it on—a shapewear fit that feels custom-made! It fits me perfectly! (4 colors / S~XXL / Basic, Long)
A magic fit that makes you hear comments like "Did you lose weight?" every time you wear it! Steady Denim that allows for versatile styling depending on the items you match it with (S~XXL / Basic, Long)
The waist is tight- and the leg line is covered- Comfortable anytime, anywhere! Denim that you want to store every day (2 colors / S-XXL / Basic, Long)
When you wear it, you will realize that it is primium denim fabric~ It is thin and light, but has a cool and refreshing feel~! (S~XXL / 3 colors/ Basic, Long)
Cumulative sales of over 100,000 pieces! Tight Straight Slim Fit~ Versatile pants that are not affected by trends! (5 colors / S~XXL / Short, Basic, Long)
Thin but strong warmth! High-quality thermal insulation fabric used. Moderately deep U-neck, perfect as an inner layer for various tops! (2 colors / M~L)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless) *Sleeveless, White, L will be shipped sequentially starting June 22 (Mon)*
A high-quality T-shirt that is essential for all four seasons ♥ We recommend purchasing two of each of the basic color and key point color:) (6 colors / M~XL)
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
Are you sure you're wearing this? Super lightweight and made of cool material~ Slims away your flabby cheeks! Unbeatably comfortable and stylish Baggy fit (4 colors / S~XXL / Basic, Long) *Charcoal, XL, Basic shipping sequentially starting 7/8 (Wed)*
Finely woven Summer Tweed! Made with brand-name fabric featuring excellent tension, wear this luxurious and comfortable garment all the way through mid-summer. (3 colors / 1, 2) *Navy, 2 will be shipped sequentially starting June 18 (Thu)*
Linen-like texture, less wrinkle-resistant, and easy to wash. Creates a stylish, naturally flowing silhouette! (4 colors / M, L) *Select options will be shipped sequentially starting June 24 (Wed)*
Slim semi-wide legs that make your legs look longer! The perfect denim for this summer with a cool fit♥ (2 colors / S~XXL / Basic, Long) *Selected options will be shipped sequentially starting June 29 (Mon)*
Linen shirt-jacket style blouse with a back slit surprise. Natural fit and texture, plus a cheerful crop length! (2 colors) *Wood Brown shipping sequentially starting 6/26 (Fri)*
Protect you from hot UV rays and cold air conditioning winds! A Summer Cardigan (6 colors) that is also useful as a rainy season essential during the muggy monsoon season.
A knit that combines the coolness of linen with the softness of lyocell, creating a different atmosphere with just a single weave (3 colors) *Black 6/12 (Fri) Estimate storage*
Made of Tencel material for a flowy feel and comfortable with a soft touch~ A T-shirt and shirt layered design puts an end to your styling worries! (4 colors) *Green 6/22 (Mon) Estimate storage*
Highly versatile "Summer Jumper of a Lifetime" (4 colors) for indoor cooling, UV protection, the rainy season, and travel destinations all throughout the summer
The lace knit neckline and armholes create a distinct focal point even when worn as an inner layer. It will be highly versatile for any summer outfit♡ (5 colors) *Ivory 6/16 (Tue) Estimate storage*
8.5~9-length that falls neatly just above the ankle! A silhouette perfect for comfortable, everyday wear (2 colors / S~L) *Estimate storage for some options available on 6/18 (Thu)*
"What should I wear today?" We'll save you from the abyss of worry. A smooth and delicate silhouette created with whole-garment stitching :) (5 colors) *Select options will be shipped sequentially starting June 19 (Fri)*
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
Flowy, wrinkle-free fabric! Slacks with pintucks and a wide fit that make your legs look longer (3 colors / S~L) *Black, L 6/18 (Thu) Estimate storage*
Perfect for when wearing just a basic t-shirt feels awkward, or just a tank top feels embarrassing! An item that instantly elevates a plain outfit in just 1 second (2 colors)
From daily wear to resort looks, a one-piece dress that completes your wardrobe♡ Made with Tencel and Linen, keeping you comfortable all day long~ (3 colors)
Cooling pants featuring a lightweight and exceptionally cool fit★ Available in two lengths to help you escape the need to be a regular at the tailor! (4 colors / S~M, L~XL, XXL / Short, Long) *Estimate storage for some options available on 6/19 (Fri)*
A fit that covers thigh flab! Made of Tencel material for a cool and soft feel~! (3 colors / S~XXL / Short, Long) *Estimated storage for some options 6/19~6/23*
A fit that makes your lines look beautiful the moment you put it on. A high-quality T-shirt that completes an effortlessly chic look just by wearing it alone. (5 colors) *Black, Orange 6/15 (Mon) Estimate storage*
The perfect basic item to add vibrancy to your daily look! A diverse color range for a different mood every day (5 colors) *Black 6/22 (Mon) Estimate storage*
A must-have basic item for this summer! Stay comfortable all the way through mid-summer~ Full of a natural vibe with a linen mood! (4 colors / String, Sleeveless) *Sleeveless (White) 6/12 (Fri) Estimate storage* *Sleeveless (Brown) 6/18 (Thu) Estimate storage*
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless) *Sleeveless, White, L will be shipped sequentially starting June 22 (Mon)*
This price for 3 pieces! In this season, try changing the panties that are lacking even in apostles to panties that breathe without irritation~ (S~L / 2 colors)
A naturally perfected Chic Summer style, add elegance from daily wear to outings with a comfortable platform shoe design - (5 colors) *Estimated storage for some options available on 6/22 (Mon)*
