A warm key point for a simple outfit with cozy checks, layered as light as a shirt and as sturdy as outerwear (2 colors) *Blue 10/13 (Tue) Estimate storage*
A stylish work jacket that looks great just by throwing it on, featuring unique contrasting collar details to add a key touch to your everyday look! (2 colors)
Tweed blouson (2 colors) featuring sturdy durability and a graceful silhouette perfected through the primium process, bringing a touch of elegance to your daily life.
Draping it like a shirt creates a stylish jacket look. A practical daily item with a solid fit and flexible feel. (3 colors) *Brown 10/13 (Tue) Estimate storage*
A soft and cozy Basic T-shirt with a knitted feel. Highly recommended for owning in every color thanks to its soft touch and stretchy texture! (5 colors)
A warm key point for a simple outfit with cozy checks, layered as light as a shirt and as sturdy as outerwear (2 colors) *Blue 10/13 (Tue) Estimate storage*
A stylish zip-up cardigan that adds a touch of denim to a cozy knit, looking great even when worn comfortably (4 colors) *Estimate storage for some options available on 10/13 (Tue)*
Over 700 comments on the Instagram launch notification alone!! Pintucks below the banding for an extra roomy fit~ String Pants that anyone can comfortably pull out and wear every day (3 colors) *10/12 (Mon) Estimate storage*
Boot cut with a fit that holds the thighs firmly and flares out at the hem, featuring stretchy tension for comfort even after prolonged wear (2 colors / S~XL)
Adding the elegance of a skirt to the comfort of pants, it creates a silhouette that looks stylish the more you move. (2 colors / S,M,L) *Charcoal,L 10/12 (Mon) Estimate storage*
Tighten your tummy while accentuating your fit! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
Premium Easy Slacks, meticulously crafted by Joa Mom for a stylish and comfortable fit all day long (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
A fit that instantly hides your flabby sides the moment you put them on! The perfect slacks crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
There may be people who haven't bought it, but there are no people who have bought just one~ The perfect, all-rounder Basic Long-sleeve T-shirt! (8 colors / M, L) *Selected options will be shipped sequentially from 10/6 (Tue) to 10/28 (Wed)*
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
With an easy design, perfect for everything from daily wear to special occasions~ A lightweight 1+1 matching set that can be worn anywhere! (Top 3 colors / M, L) (Bottom 4 colors)
It makes you look like you've lost 3kg—how can I wear this inside out?! We'll keep you looking great with a cool fit and a chic, slim silhouette♡ (S~XL / Basic, Long)
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
New Cheese Skirt (2 colors) made of lightweight and cool "Cool Cheese" material that completely covers your flabby cheeks and goes well with any outfit
A Tweed Jacket that's reminiscent of spring, the most graceful choice right now♡ From daily looks to gatherings and wedding guest looks, just one Tweed~! (2 colors)
Tweed blouson (2 colors) featuring sturdy durability and a graceful silhouette perfected through the primium process, bringing a touch of elegance to your daily life.
Tighten your tummy while accentuating your fit! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
Premium Easy Slacks, meticulously crafted by Joa Mom for a stylish and comfortable fit all day long (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
A fit that instantly hides your flabby sides the moment you put them on! The perfect slacks crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
Are you sure you're wearing this? Super lightweight and cool material~ Slims away your flabby cheeks! Unbeatably comfortable and stylish Baggy fit (4 colors / S~XXL / Basic, Long)
A one-piece item with a surprising twist: a skirt in the front and shorts in the back♡ A magical item that makes you look 10 years younger the moment you put it on (3 colors / S~XL)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Long straight fit that makes your legs look straight and long. With a dry texture and lightweight thickness, perfect for wearing from now on. (4 colors / S~XXL)
Semi-bootcut jeans that make your legs look long! Featuring cheese fabric with top-notch stretch, no need to worry about wrinkles (3 colors / S-XXL / Basic, Long)
Highly satisfied reviews attest to this pair of pants, featuring an upgraded semi-wide fit for perfect lower body coverage! (3 colors / S~XXL / Basic, Long)
Who wears wrinkled pants these days? Perfect pants that are easy to manage. All-purpose slacks that fit neatly from the thighs to the hem (3 colors / S~XXL / Basic, Long)
The most slimming semi-bootcut you can wear without going out of style! Special treatment prevents fading even after washing and friction★ (S-XXL / Basic, Long)
★110,000 units sold★ Thousands of verified reviews! A magical fit the moment you put it on—a shapewear fit that feels custom-made! It fits me perfectly! (4 colors / S~XXL / Basic, Long)
When you wear it, you will realize that it is primium denim fabric~ It is thin and light, but has a cool and refreshing feel~! (S~XXL / 3 colors/ Basic, Long)
Cumulative sales of over 100,000 pieces! Tight Straight Slim Fit~ Versatile pants that are not affected by trends! (5 colors / S~XXL / Short, Basic, Long)
There may be people who haven't bought it, but there are no people who have bought just one~ The perfect, all-rounder Basic Long-sleeve T-shirt! (8 colors / M, L) *Selected options will be shipped sequentially from 10/6 (Tue) to 10/28 (Wed)*
There may be people who haven't bought it, but there are no people who have bought just one~ The perfect, all-rounder Basic Long-sleeve T-shirt! (8 colors / M, L) *Selected options will be shipped sequentially from 10/6 (Tue) to 10/28 (Wed)*
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and bouncy~ Soft Cotton + Modal blend material (6 colors / M, L) *Selected options will be shipped sequentially starting 10/7 (Wed)*
Thin but strong warmth! High-quality thermal insulation fabric used. Moderately deep U-neck, perfect as an inner layer for various tops! (2 colors / M~L)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Slacks that are even more practical with wrinkle-free technology for a quick look on busy mornings and a neat look all day long (4 colors / S~XL / Short, Basic, Long)
A stylish work jacket that looks great just by throwing it on, featuring unique contrasting collar details to add a key touch to your everyday look! (2 colors)
Premium Easy Slacks, meticulously crafted by Joa Mom for a stylish and comfortable fit all day long (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
A fit that instantly hides your flabby sides the moment you put them on! The perfect slacks crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 10/7 (Wed)*
That skirt that everyone who has worn knows! Joa Mom's signature all-purpose item with no worries about wrinkles, pilling, or washing! (3 colors / M, L)
The three-dimensional chain stitch embroidery is the key point! A daily sweatshirt perfect for versatile everyday wear (4 colors) *Estimated storage for some options available on 10/13 (Tue)*
Just like wearing two layers—! Layered Tee that creates a delicate silhouette the moment you put it on (3 colors / 1, 2) *Black will be shipped sequentially starting 10/14 (Wed)*
There may be people who haven't bought it, but there are no people who have bought just one~ The perfect, all-rounder Basic Long-sleeve T-shirt! (8 colors / M, L) *Selected options will be shipped sequentially from 10/6 (Tue) to 10/28 (Wed)*
A unique design that looks like a layered look even when worn simply as a single knit (5 colors) *Selected options will be shipped sequentially from 10/8 to 10/16*
A soft and cozy Basic T-shirt with a knitted feel. Highly recommended for owning in every color thanks to its soft touch and stretchy texture! (5 colors)
A stylish zip-up cardigan that adds a touch of denim to a cozy knit, looking great even when worn comfortably (4 colors) *Estimate storage for some options available on 10/13 (Tue)*
A warm key point for a simple outfit with cozy checks, layered as light as a shirt and as sturdy as outerwear (2 colors) *Blue 10/13 (Tue) Estimate storage*
Size-specific cutouts that make your legs look longer! Highly versatile cotton pants that are easy to style with various outfits♥ (5 colors / S~XXL / Short, Basic, Long) *Estimated storage for some options 10/8~13*
Key point of the color combination is the look of layered hoodies. With a relaxed fit and short length, it creates a perfect outfit even when simply thrown on! (4 colors)
Draping it like a shirt creates a stylish jacket look. A practical daily item with a solid fit and flexible feel. (3 colors) *Brown 10/13 (Tue) Estimate storage*
A body-shaping knit worth 200% that flatters your figure the moment you put it on. You'll fall in love with the soft texture and fall in love twice with the colors♡ (5 colors)
A meeting of sleeve stripe contrast and a gold emblem! A French Classic Cardigan that drapes beautifully over the body (3 colors) *Navy 10/16 (Fri) Estimate storage*
A soft and cozy Basic T-shirt with a knitted feel. Highly recommended for owning in every color thanks to its soft touch and stretchy texture! (5 colors)
The relaxed barrel fit naturally hugs your figure, and the stylish colors stylishly complete your daily look. (3 colors / F, L) *Estimate storage for some options available on 10/13 (Tue)*
Cotton Pants featuring stylish side slits for a flattering curve and an elastic waistband for all-day comfort with a relaxed fit! (4 colors / S~XXL / Short, Basic, Long) *Estimated storage for some options available on 10/23 (Fri)*
Draping it like a shirt creates a stylish jacket look. A practical daily item with a solid fit and flexible feel. (3 colors) *Brown 10/13 (Tue) Estimate storage*
There may be people who haven't bought it, but there are no people who have bought just one~ The perfect, all-rounder Basic Long-sleeve T-shirt! (8 colors / M, L) *Selected options will be shipped sequentially from 10/6 (Tue) to 10/28 (Wed)*
There may be people who haven't bought it, but there are no people who have bought just one~ The perfect, all-rounder Basic Long-sleeve T-shirt! (8 colors / M, L) *Selected options will be shipped sequentially from 10/6 (Tue) to 10/28 (Wed)*
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and bouncy~ Soft Cotton + Modal blend material (6 colors / M, L) *Selected options will be shipped sequentially starting 10/7 (Wed)*
Ample length, perfect for daily use! Soft and non-scratchy, even when worn alone directly against bare skin (11 colors) *Deep green 10/15 (Thu) Estimate storage*
Firm and comfortable without feeling stuffy, it perfectly shapes your figure! Made with cooling material for a refreshing feel even in the middle of summer~ (2 colors / S~L)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Genuine Lambskin★ Flexible and lightweight! A versatile bag that can be styled as a shoulder bag or crossbody depending on the strap adjustment~ (4 colors)
