♥Sold Out Immediately Upon Launch♥ NEW Color Released! "Back Slit" detail creates a stylish fit that suits sizes 55-88 (4 colors) *Roden Charcoal shipping begins sequentially on 9/22 (Tue)*
Perfect for when wearing just a T-shirt feels too plain★ Vest featuring a stylish oversized, three-dimensional fit and mock high neck (2 colors) *Beige 9/21 (Mon) Estimate storage*
A stylish work jacket that looks great just by throwing it on, featuring unique contrasting collar details to add a key touch to your everyday look! (2 colors)
Tweed blouson (2 colors) featuring sturdy durability and a graceful silhouette perfected through the primium process, bringing a touch of elegance to your daily life.
Tighten your tummy while accentuating your figure! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long)
A body-shaping knit worth 200% that flatters your figure the moment you put it on. You'll fall in love with the soft texture and fall in love twice with the colors♡ (5 colors)
A fit that instantly hides your flabby sides the moment you put them on! The slacks of a lifetime crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long)
Featuring a relaxed fit in simple, basic items, this piece brings out your vibe even when worn effortlessly. (4 colors) *Olive 9/21 (Mon) Estimate storage*
Tighten your tummy while accentuating your figure! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long)
A fit that instantly hides your flabby sides the moment you put them on! The slacks of a lifetime crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
We're back with fabric that's even more upgraded than last year★ A seasonless must-have Basic T-shirt (6 colors) *Ivory will be shipped sequentially starting 9/29 (Tue)*
With an easy design, perfect for everything from daily wear to special occasions~ A lightweight 1+1 matching set that can be worn anywhere! (Top 3 colors / M, L) (Bottom 4 colors)
It makes you look like you've lost 3kg—how can I wear this inside out?! We'll keep you looking great with a cool fit and a chic, slim silhouette♡ (S~XL / Basic, Long)
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
New Cheese Skirt (2 colors) made of lightweight and cool "Cool Cheese" material that completely covers your flabby cheeks and goes well with any outfit
A Tweed Jacket that's reminiscent of spring, the most graceful choice right now♡ From daily looks to gatherings and wedding guest looks, just one Tweed~! (2 colors)
Tweed blouson (2 colors) featuring sturdy durability and a graceful silhouette perfected through the primium process, bringing a touch of elegance to your daily life.
Tighten your tummy while accentuating your figure! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long)
A fit that instantly hides your flabby sides the moment you put them on! The slacks of a lifetime crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long)
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
Are you sure you're wearing this? Super lightweight and cool material~ Slims away your flabby cheeks! Unbeatably comfortable and stylish Baggy fit (4 colors / S~XXL / Basic, Long)
A one-piece item with a surprising twist: a skirt in the front and shorts in the back♡ A magical item that makes you look 10 years younger the moment you put it on (3 colors / S~XL)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Long straight fit that makes your legs look straight and long. With a dry texture and lightweight thickness, perfect for wearing from now on. (4 colors / S~XXL)
Semi-bootcut jeans that make your legs look long! Featuring cheese fabric with top-notch stretch, no need to worry about wrinkles (3 colors / S-XXL / Basic, Long)
Highly satisfied reviews attest to this pair of pants, featuring an upgraded semi-wide fit for perfect lower body coverage! (3 colors / S~XXL / Basic, Long)
Who wears wrinkled pants these days? Perfect pants that are easy to manage. All-purpose slacks that fit neatly from the thighs to the hem (3 colors / S~XXL / Basic, Long)
The most slimming semi-bootcut you can wear without going out of style! Special treatment prevents fading even after washing and friction★ (S-XXL / Basic, Long)
★110,000 units sold★ Thousands of verified reviews! A magical fit the moment you put it on—a shapewear fit that feels custom-made! It fits me perfectly! (4 colors / S~XXL / Basic, Long)
A magic fit that makes you hear comments like "Did you lose weight?" every time you wear it! Steady Denim that allows for versatile styling depending on the items you match it with (S~XXL / Basic, Long)
When you wear it, you will realize that it is primium denim fabric~ It is thin and light, but has a cool and refreshing feel~! (S~XXL / 3 colors/ Basic, Long)
Cumulative sales of over 100,000 pieces! Tight Straight Slim Fit~ Versatile pants that are not affected by trends! (5 colors / S~XXL / Short, Basic, Long)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and soft cotton + modal blend material. (6 colors / M, L) *Selected options will be shipped sequentially starting 10/2 (Fri)*
Thin but strong warmth! High-quality thermal insulation fabric used. Moderately deep U-neck, perfect as an inner layer for various tops! (2 colors / M~L)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Quick on busy mornings, neat all day long. Even more practical wrinkle-free Slacks (4 colors / S~XL / Short, Basic, Long) *Selected options will be shipped sequentially starting 9/28 (Mon)*
♥Sold Out Immediately Upon Launch♥ NEW Color Released! "Back Slit" detail creates a stylish fit that suits sizes 55-88 (4 colors) *Roden Charcoal shipping begins sequentially on 9/22 (Tue)*
A unique design that looks like a layered look even when worn simply as a single knit (5 colors) *Selected options will be shipped sequentially from 9/18 to 22*
Bring that Pinterest "foreign girl" vibe right here! If you're tired of plain pants★ (3 colors / M, L) *Charcoal, M shipping sequentially starting 9/21 (Mon)*
A classic Pleats skirt that you can never leave out of your wardrobe. A neat and graceful silhouette! Enjoy it on special occasions♥ (3 colors / S~XL) *Selected options will be shipped sequentially starting 9/21 (Mon)*
A stylish work jacket that looks great just by throwing it on, featuring unique contrasting collar details to add a key touch to your everyday look! (2 colors)
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and bouncy~ Soft Cotton + Modal blend material (6 colors / M, L) *Selected options will be shipped sequentially starting 10/2 (Fri)*
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
Perfect for when wearing just a T-shirt feels too plain★ Vest featuring a stylish oversized, three-dimensional fit and mock high neck (2 colors) *Beige 9/21 (Mon) Estimate storage*
A body-shaping knit worth 200% that flatters your figure the moment you put it on. You'll fall in love with the soft texture and fall in love twice with the colors♡ (5 colors)
A touch of sophistication with the layered knit design~ A highly versatile item that goes well with everything (3 colors) *Navy 9/28 (Mon) Estimate storage*
Featuring a relaxed fit in simple, basic items, this piece brings out your vibe even when worn effortlessly. (4 colors) *Olive 9/21 (Mon) Estimate storage*
Classically wearable loafers with sophisticated key points featuring luxurious details (3 colors) *Estimate storage for some options available on 9/22 (Tue)*
A unique design that looks like a layered look even when worn simply as a single knit (5 colors) *Selected options will be shipped sequentially from 9/18 to 22*
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and soft cotton + modal blend material. (6 colors / M, L) *Selected options will be shipped sequentially starting 10/2 (Fri)*
We're back with fabric that's even more upgraded than last year★ A seasonless must-have Basic T-shirt (6 colors) *Ivory will be shipped sequentially starting 9/29 (Tue)*
Firm and comfortable without feeling stuffy, it perfectly shapes your figure! Made with cooling material for a refreshing feel even in the middle of summer~ (2 colors / S~L)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Classically wearable loafers with sophisticated key points featuring luxurious details (3 colors) *Estimate storage for some options available on 9/22 (Tue)*
Height-increasing effect with a 6cm heel! Mesh Combination Height-Increasing Leather Sneakers Perfect for SS (2 colors) *Estimated storage for some options available on 9/22 (Tue)*
