A classic oversized coat made of 100% wool with a deep texture for added elegance, perfect for wearing all winter without going out of style (4 colors)
A stylish leather jacket, a trendy item this season. A must-have that adds style no matter where you throw it★ (3 colors) *Black 11/5 (Thu) Estimate storage*
The nation's favorite turtleneck♥ Soft and fluffy~ With a soft fleece lining, highly recommended as a must-have daily item this winter! (8 colors / M, L)
Premium Easy Slacks, meticulously crafted by Joa Mom for a stylish look all day long without feeling stuffy (3 colors / S~XL / Short, Basic, Long / Napping lining) *Napping lining shipping sequentially starting 11/4 (Wed)*
Tighten your tummy while enhancing your fit! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long / Napping lining) *Napping lining will be shipped sequentially starting 11/4 (Wed)*
High-quality premium fabric created through a Cashmere+Wool blend, a Wool Graceful Classic Coat that you will be satisfied wearing even 10 years from now (2 colors)
A fit that instantly hides your flabby sides the moment you put them on! The perfect slacks crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long / napping lining) *Napping lining will be shipped sequentially starting 11/4 (Wed)*
Full of warmth with soft double-brushed lining~ Perfect for the cold wave. Slacks with a structured straight fit—neat and formal Slacks (3 colors / S~XL)
With a comfortable half-neck and a soft modal touch, it creates a neat yet relaxed fit the moment you put it on. (4 colors) *Select options will be shipped sequentially starting 11/13 (Fri)*
The must-have winter knit released in new colors! Check out the reviews vouched for by our customers (10 colors) *Butter Beige will be shipped sequentially starting 11/16 (Mon)*
Tighten your tummy while enhancing your fit! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long / Napping lining) *Napping lining will be shipped sequentially starting 11/4 (Wed)*
Premium Easy Slacks, meticulously crafted by Joa Mom for a stylish look all day long without feeling stuffy (3 colors / S~XL / Short, Basic, Long / Napping lining) *Napping lining shipping sequentially starting 11/4 (Wed)*
A fit that instantly hides your flabby sides the moment you put them on! The perfect slacks crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long / napping lining) *Napping lining will be shipped sequentially starting 11/4 (Wed)*
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
With an easy design, perfect for everything from daily wear to special occasions~ A lightweight 1+1 matching set that can be worn anywhere! (Top 3 colors / M, L) (Bottom 4 colors)
It makes you look like you've lost 3kg—how can I wear this inside out?! We'll keep you looking great with a cool fit and a chic, slim silhouette♡ (S~XL / Basic, Long)
Comfortable the moment you put them on, and a long, neat fit when you look in the mirror! Summer version of Joa Mom's signature slacks released★ (3 colors / S~XL / Basic, Long)
New Cheese Skirt (2 colors) made of lightweight and cool "Cool Cheese" material that completely covers your flabby cheeks and goes well with any outfit
A Tweed Jacket that's reminiscent of spring, the most graceful choice right now♡ From daily looks to gatherings and wedding guest looks, just one Tweed~! (2 colors)
Tighten your tummy while enhancing your fit! Unprecedented quality achieved through domestic fabric and in-house production (3 colors / S~XL / Short, Basic, Long / Napping lining) *Napping lining will be shipped sequentially starting 11/4 (Wed)*
Premium Easy Slacks, meticulously crafted by Joa Mom for a stylish look all day long without feeling stuffy (3 colors / S~XL / Short, Basic, Long / Napping lining) *Napping lining shipping sequentially starting 11/4 (Wed)*
A fit that instantly hides your flabby sides the moment you put them on! The perfect slacks crafted from high-quality fabric (3 colors / S~XL / Short, Basic, Long / napping lining) *Napping lining will be shipped sequentially starting 11/4 (Wed)*
Because you can't compromise on the fit even on days when you just want to be comfortable and "store up," these pants cover your tummy perfectly and fall beautifully♡ (2 colors / S~XL)
Are you sure you're wearing this? Super lightweight and cool material~ Slims away your flabby cheeks! Unbeatably comfortable and stylish Baggy fit (4 colors / S~XXL / Basic, Long)
A one-piece item with a surprising twist: a skirt in the front and shorts in the back♡ A magical item that makes you look 10 years younger the moment you put it on (3 colors / S~XL)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Long straight fit that makes your legs look straight and long. With a dry texture and lightweight thickness, perfect for wearing from now on. (4 colors / S~XXL)
Semi-bootcut jeans that make your legs look long! Featuring cheese fabric with top-notch stretch, no need to worry about wrinkles (3 colors / S-XXL / Basic, Long)
Highly satisfied reviews attest to this pair of pants, featuring an upgraded semi-wide fit for perfect lower body coverage! (3 colors / S~XXL / Basic, Long)
Who wears wrinkled pants these days? Perfect pants that are easy to manage. All-purpose slacks that fit neatly from the thighs to the hem (3 colors / S~XXL / Basic, Long)
The most slimming semi-bootcut you can wear without going out of style! Special treatment prevents fading even after washing and friction★ (S-XXL / Basic, Long)
★110,000 units sold★ Thousands of verified reviews! A magical fit the moment you put it on—a shapewear fit that feels custom-made! It fits me perfectly! (4 colors / S~XXL / Basic, Long)
When you wear it, you will realize that it is primium denim fabric~ It is thin and light, but has a cool and refreshing feel~! (S~XXL / 3 colors/ Basic, Long)
Cumulative sales of over 100,000 pieces! Tight Straight Slim Fit~ Versatile pants that are not affected by trends! (5 colors / S~XXL / Short, Basic, Long)
The nation's favorite turtleneck♥ Soft and fluffy~ With a soft fleece lining, highly recommended as a must-have daily item this winter! (8 colors / M, L)
There may be people who haven't bought it, but there are no people who have bought just one~ The all-rounder, perfect Basic Long-sleeve T-shirt! (8 colors / M, L)
♡100,000 Cumulative Sales♡ The perfect T-shirt to keep you company for a long time. Firm and bouncy~ Soft Cotton + Modal blend material (6 colors / M, L)
Thin but strong warmth! High-quality thermal insulation fabric used. Moderately deep U-neck, perfect as an inner layer for various tops! (2 colors / M~L)
The nation's favorite turtleneck♥ Soft and fluffy~ With a soft fleece lining, highly recommended as a must-have daily item this winter! (8 colors / M, L)
Always struggling to choose Summer Denim? Don't waste time buying multiple pairs! Joa Mom's Summer Denim will take care of your summer look regardless of your top (2 colors/S~XXL)
Made with cooling fabric for a cool feel against the skin and soft quality! An essential inner item from now until mid-summer (3 colors / M, L / String, Sleeveless)
Quick on busy mornings, neat all day long. Even more practical wrinkle-free Slacks (4 colors / S~XL / Short, Basic, Long / napping lining) *Selected options will be shipped sequentially starting 11/18 (Wed)*
A classic oversized coat made of 100% wool with a deep texture for added elegance, perfect for wearing all winter without going out of style (4 colors)
The must-have winter knit released in new colors! Check out the reviews vouched for by our customers (10 colors) *Butter Beige will be shipped sequentially starting 11/16 (Mon)*
With a comfortable half-neck and a soft modal touch, it creates a neat yet relaxed fit the moment you put it on. (4 colors) *Select options will be shipped sequentially starting 11/13 (Fri)*
On days when you don't want to compromise on either comfort or neatness, the roomy inner band allows for a natural and stylish look all day long (3 colors / S~L) *Charcoal, M 11/4 (Wed) Estimate storage*
When you want to add a subtle touch of style to a casual outfit, a Hood Cardigan combining cozy wool and a three-dimensional weave (5 colors / F, L) *Gray, F 11/5 (Thu) Estimate storage*
Pants that don't compromise on comfort with a neat fit, finished with a full inner waistband and a chic bootcut line (3 colors / S~XL) *Black, XL 11/11 (Wed) Estimate storage*
A T-shirt perfect for everyday wear, featuring a fresh look with subtle stripes and a color combination neckline, plus a cozy napping lining (4 colors)
When you want to add a subtle touch of style to a casual outfit, a Hood Cardigan combining cozy wool and a three-dimensional weave (5 colors / F, L) *Gray, F 11/5 (Thu) Estimate storage*
Pants that don't compromise on comfort with a neat fit, finished with a full inner waistband and a chic bootcut line (3 colors / S~XL) *Black, XL 11/11 (Wed) Estimate storage*
A delicate silhouette completed with a deep V-neck and button details that makes it a little more special than an ordinary knit (5 colors) *Purple/Khaki shipping immediately*
The nation's favorite turtleneck♥ Soft and fluffy~ With a soft fleece lining, highly recommended as a must-have daily item this winter! (8 colors / M, L)
The must-have winter knit released in new colors! Check out the reviews proven by our customers (10 colors) *Selected options will be shipped sequentially from 11/2 (Mon) to 11/16 (Mon)*
Packed with warmth from a thick boucle weave and wool material~ With a relaxed fit and 3 sizes, highly recommended for plus-size ladies! (7 colors / S~L)
Flooded with inquiries! Featuring a freel detail that serves as a subtle key point for a layered look, and voluminous puff sleeves, it is beautiful even worn on its own! (3 colors)
A soft and cozy Basic T-shirt with a knitted feel. Highly recommended for owning in every color thanks to its soft touch and stretchy texture! (5 colors)
A T-shirt perfect for everyday wear, featuring a fresh look with subtle stripes and a color combination neckline, plus a cozy napping lining (4 colors)
Suede Launch! Bogum Unnie's Favorite Terrace Bag. A minimalist design to add a touch of luxury to your daily life (6 colors) *Shipping sequentially starting 11/5 (Thu)*
With a sleek, streamlined design and a stable heel for maximum comfort, this versatile item is perfect for wearing anywhere. (4 colors) *Some options available on 11/4 (Wed) Estimate storage*
Genuine Lambskin★ Flexible and lightweight! A versatile bag that can be styled as a shoulder bag or crossbody depending on the strap adjustment~ (4 colors)